HISTORY

The story so far

2018

Europe’s most successful YouTube promotional video

The promotional video accompanying the “Immo erst zu Immowelt” campaign is crowned by YouTube as Europe’s most successful promotional video of 2017. The campaign is continued with a song and a TV ad.

2017

The biggest campaign in the company’s history


“Immo erst zu Immowelt”: The biggest promotional campaign in the company’s history is launched starring its new slogan, featured across a new TV ad in print, radio, TV and on streaming portals.

2016

estate Smart

New estateSmart Cloud software

The new Cloud solution estateSmart allows real estate professionals to complete their everyday tasks quickly, easily and from any device.

2015

A new group of companies is created


Immowelt AG and Immonet GmbH (today: Immowelt Hamburg GmbH) come together under the roof of the Immowelt Group. Axel Springer SE has a majority holding in the Group.

2014

crozilla.com

Participation in crozilla.com

Immowelt AG continues to be on course for growth and participates as a majority holder in the Croatian real estate portal crozilla.com.

2010

The first Immowelt app goes online

The first Immowelt app simplifies the apartment search by smartphone.

2009

Immowelt AG opens up new markets

immowelt.atimmowelt.atimmowelt.chimmowelt.ch

Immowelt AG also launches in Austria and Switzerland with immowelt.at and immowelt.ch – both portals quickly establish themselves on the market.

estateOfficeestateOffice

Immowelt AG introduces estateOffice, the extension of the successful software Makler 2000.

2008

immowelt.de goes mobile

The mobile website of immowelt.de simplifies real estate offers and searches on the move

2007

Further portals and products complete the portfolio

estateProestatePro

With estatePro, Immowelt AG offers real estate professionals CRM software that is precision-tailored to their needs.

bauen.chwohngemeinschaft.dewohngemeinschaft.de

The portals bauen.de and wohngemeinschaft.de expand the Immowelt AG portfolio as part of the sustainable growth strategy.

2003

Launch of the Immowelt media network

Renowned media establishments participate in Immowelt AG via the markt.gruppe and enable the launch of the successful Immowelt media network.

2000

immowelt AG

Data Concept GmbH becomes Immowelt AG

The publishing group Georg von Holtzbrinck participates as a strategic partner in Data Concept GmbH, which rebrands itself as Immowelt AG.

1996

immowelt.de goes online – two years before Google

immowelt.atimmowelt.at

Immowelt AG launches the real estate portal immowelt.de, which quickly becomes one of the most popular online marketplaces for apartments, houses and commercial real estate.

1991

Data Concept

Founding of Data Concept GmbH

The success story of Data Concept GmbH – today’s Immowelt AG – begins with the software products of the Makler 2000 family.